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Essentials of Health Behavior, Second Edition

Author(s): Mark Edberg, PhD, Associate Professor, The George Washington University Milken Institute School of Public Health
Details:
  • ISBN-13: 9781449698508
  • Paperback    224 pages      © 2015
Price: $70.95 US List
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Health promotion, education, and prevention programs ultimately focus on changing health behavior. Essentials of Health Behavior, Second Edition provides the groundwork for understanding, assessing, and effectively applying theories of human behavior within the practice of public health.

In clear and accessible language, his text provides the student with a background of the kinds of social and behavioral theories that guide our understanding of health related behavior and form the background for health promotion and prevention efforts. Filled with real life examples and profiles, the text explores some of the ways in which these theories and approaches are used in applied health promotion efforts.

This book will:

  • Introduce students to the relationship between behavior and a selection of major health issues.
  • Provide an introductory background to the kinds of social and behavioral theories that guide our understanding of health related behavior and form the background for health promotion and prevention efforts.
  • Explore some of the ways in which these theories and approaches are used in applied health promotion efforts.

The Second Edition offers:

  • New chapter on multi-level theories and frameworks
  • Updated examples of application and practice throughout
  • Additional information on several of the theories presented, such as the Diffusion of Innovations theory and the Social Cognitive Theory

Looking for more real-life evidence? Check out Cases 3, 5-11, 13, 18, & 20 in Essential Case Studies in Public Health, Putting Public Health into Practice.

Dedication  
Prologue  
Preface  
Acknowledgements  
About the Author  
  Section  I  On Health and Behavior—An Introduction
    Chapter  1  Introduction: The Links Between Health and Behavior
    Chapter  2  Health Issues and Behavior
  Section  II  On the Roots of Behavior—A Multidisciplinary Survey
    Chapter  3  Social Behavioral Theory and Its Roots
    Chapter  4  Individual Health Behavior Theories
    Chapter  5  Social, Cultural, and Environmental Theories (Part I)
    Chapter  6  Social, Cultural, and Environmental Theories (Part II)
    Chapter  7  Multilevel Theories
    Chapter  8  Doing Something About It: The Ecological Perspective and the Move From Theory to Practice
  Section  III  Putting Theory into Practice
    Chapter  9  Communities and Populations As Focus For Health Promotion Programs
    Chapter  10  Application of Theory: Schools and Worksites
    Chapter  11  Application of Theory: Communications Campaigns
    Chapter  12  Application of Theory: Global Health
    Chapter  13  Application of Theory: High-Risk and Special Populations
    Chapter  14  Evaluation: What Is It? Why Is It Needed? How Does It Relate to Theory?
  Section  IV  Current Trends
    Chapter  15  Culture, Diversity, and Health Disparities: Are Current Theories Relevant?
    Chapter  16  Career Choices and Social/Behavioral Theory In Public Health: A Brief Introduction

Mark Edberg, PhD-Associate Professor, The George Washington University Milken Institute School of Public Health

 

MARK EDBERG, PhD, MA, is Associate Professor in the Department of Prevention and Community Health in the School of Public Health and Health Services at George Washington University, with secondary appointments in the Department of Anthropology and Elliott School of International Affairs. Dr. Edberg is an applied and academic anthropologist with 20 years’ experience in social research, primarily in public health, that has included basic behavioral research, interventions and intervention research, program evaluation, community health promotion, strategic planning and policy development, communications development, and capacity building – both domestic and international. Key areas of focus have been: high risk and marginalized populations, social determinants of health, health disparities, minority health, at-risk youth, prevention of HIV/AIDS and STIs, youth violence, substance abuse, general issues of poverty and health, and theory development. He has been Principal Investigator, Co-Principal Investigator or Project Director on intervention and research efforts funded by the Centers for Disease Control and Prevention (CDC), National Institute on Drug Abuse (NIH), U.S. Office of Minority Health, Substance Abuse and Mental Health Services Administration and other agencies within the Department of Health and Human Services, and has been working with UNICEF in the Latin America-Caribbean region as well as at UNICEF headquarters. He has also provided consulting and support for the Organization of American States, USAID, Urban Institute, and local governments. Dr. Edberg teaches graduate courses in social/behavioral theory and qualitative research, and undergraduate courses in culture and health and social/behavioral theory for health promotion, as well as previous courses for the Department of Anthropology. Dr. Edberg has published numerous articles in journals such as the Journal of Immigrant and Minority Health, the Journal of Youth Studies, Health Promotion Practice, Journal of Primary Prevention, the International Journal of Interdisciplinary Social Sciences, Anthropological Quarterly, and others. Dr. Edberg’s recent books include Essentials of Health Behavior and Essential Readings in Health Behavior,and a book documenting his U.S.-Mexico border research (University of Texas Press). He is also a recipient of a Fulbright Senior Specialist award and a Fellow of the Society for Applied Anthropology.   

 

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