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Principles of Fundraising: Theory and Practice

Author(s): Wesley E. Lindahl, PhD, Dean and Nils Axelson Professor of Nonprofit Management , School of Business and Nonprofit Management, North Park University
Details:
  • ISBN-13: 9780763759148
  • Paperback    299 pages      © 2010
Price: $124.95 US List
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Instructor Resources: PowerPoints, TestBank

Principles of Fundraising: Theory and Practice provides readers with an overview of the theory and practice of fundraising for nonprofit organizations. It approaches fundraising from a marketing position, yet incorporates concepts from the law, economics, accounting, history, sociology, psychology, theology, and ethics. While many fundraising textbooks are heavily geared toward practice, this textbook balances the approach and provides a basis for further study in the field of fundraising. Some features include:

• Comprehensive overview of the theory and practice for fundraising
• Extensive chapter on models of fundraising
• Historical background on fundraising included to set the context for current practice
• Highlights the religious motivations for giving that represent the largest category for giving in the USA.
• Entire chapter dealing with ethical issues in fundraising
• Builds in recent and classic academic research on fundraising

Principles of Fundraising: Theory and Practice also features boxed articles, examples, summaries, and short case studies to enhance the reading. This is an excellent resource for nonprofit management students as well as nonprofit professionals!
 

Applicable Courses

Principles of Fundraising for Nonprofit Organizations
School of Business or School of Public Administration

Principles of Fundraising for Nonprofit Organizations
School of Social Work or Department of Community Development

 

Preface
Acknowledgments
1  Principles of Fundraising: Theory and Practice
2  Individual Donor Motivations
3  Corporate and Foundation Fundraising
4  History of Fundraising
5  Theories of Fundraising
6  Government Regulation of Fundraising and Charitable Giving
7  The Fundraising Process
8  Boards and Fundraising
9  Religious Fundraising
10  Fundraising Among Diverse Populations
11  Ethical Practices in Fundraising
12  Organizational Issues in Fundraising
Index

Wesley E. Lindahl, PhD-Dean and Nils Axelson Professor of Nonprofit Management , School of Business and Nonprofit Management, North Park University

Wesley E. Lindahl, Ph.D. is Dean of the School of Business and Nonprofit Management and the Nils Axelson Professor of Nonprofit Management at North Park University in Chicago, Illinois. Lindahl has worked as a professional fundraiser for almost eighteen years at Northwestern University, most recently Assistant Dean and Director of Development for the McCormick School of Engineering and Applied Science. He volunteered as the Vice President for Resource Development at the Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) for two years, and has written the book, “Strategic Planning for Fund Raising” (1992). He recently completed his term (2007-2008) as the Chair of the Research Council for the Association of Fundraising Professionals (AFP). He serves as an associate editor of Nonprofit Management and Leadership and is an executive committee member for the International Journal of Educational Advancement. Lindahl has a Ph.D. in administration and policy studies from Northwestern University; a master of science in mathematics from the University of Minnesota, and a bachelor of arts in mathematics from North Park University.

  • "...provides a great analysis of the historical and theoretical impacts of fundraising on the nonprofit sector."

    --Katrina Miller-Stevens, Old Dominion University

The following instructor resources are available to qualified instructors for download

ISBN-13: 9780763759148

Slides in PowerPoint Format
Test Bank