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The Business of Sports, Second Edition

Author(s): Scott Rosner, JD
Kenneth L. Shropshire, University of Pennsylvania - The Wharton School, Pennsylvania
  • ISBN-13: 9780763780784
  • Paperback    770 pages      © 2012
Price: $173.95 US List
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The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by today’s sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories.

The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed.

This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.

Click here to download the bonus chapter - Individual Sports.

Features & Benefits

  • Approximately 3/4 of the articles excerpted are new
  • Includes new chapters on global sports leagues and teams

Applicable Courses

This text is ideal for introductory courses focusing on sports business, and/or upper-level courses such as Sports Business, Sports Finance, Sports Economics, Professional Sports, Amateur Sports, and Labor Relations in Professional Sports.

This book can also be a valued reader in courses like Sports Marketing, Sports Law, International Sports, Sports Management, and Sports Policy that commonly exist within sports management programs.

Part I  Professional Sports
  Chapter 1  Ownership
  Chapter 2  Leagues: Structure and Background
  Chapter 3  Global Leagues
  Chapter 4  Emerging and Niche Leagues
  Chapter 5  Revenue Sharing and Competitive Balance
  Chapter 6  Teams
  Chapter 7  Stadiums and Arenas
  Chapter 8  Media
  Chapter 9  Labor Matters: Unions
  Chapter 10  Labor Matters: Athlete Compensation
  Chapter 11  Sports Franchise Valuation
Part II  Olympic Sports
  Chapter 12  Olympics
Part III  College Sports
  Chapter 13  History and Structure
  Chapter 14  The NCAA and Conference Affiliation
  Chapter 15  Member Institutions
  Chapter 16  Gender Equity
  Chapter 17  Amateurism and Reform
Part IV  Sociological Considerations
  Chapter 18  Race
  Chapter 19  Ethics

Scott Rosner, JD

Scott Rosner is a Lecturer in the Legal Studies Department at the Wharton School of the University of Pennsylvania. He teaches courses in The Sports Industry – Business and Legal Aspects to undergraduate and MBA students and business law to undergraduates. Prior to his full-time appointment at the Wharton School, Rosner was an Assistant Professor of Finance & Legal Studies in the Center for Sport Management at Seton Hall University. He taught courses in Sport Law, Sport Finance, and Sport Management. Professor Rosner was also the advisor to the Sport Management Student Association. Prior to entering academia, Rosner operated summer lacrosse camps, served as an Assistant Volunteer Manager for World Cup USA 1994 New York/New Jersey and worked in the Public Relations department of the Philadelphia Flyers. Rosner has published articles in the Michigan Journal of Law Reform, Stanford Journal of Law, Business and Finance, UCLA Entertainment Law Review, Houston Law Review, St. John’s Law Review, Virginia Sports and Entertainment Law Journal, Villanova Entertainment and Sports Law Journal, and Seton Hall Journal of Sport Law and has made numerous presentations at the annual conferences of the North American Society for Sport Management and the Society for the Study of Legal Aspects of Sports and Physical Activity. His research interests include the financial aspects of Title IX and college athletics, valuation of professional sports franchises, contraction in professional sports, hazing in interscholastic, intercollegiate and professional sports, sport and urban revitalization, the application of antitrust and labor law to the sport industry, the regulation of sports agents, stadium issues, and racial and gender issues in sport. Professor Rosner received a law degree from the University of Pennsylvania Law School, a graduate degree in Sport Management from the University of Massachusetts-Amherst, and an undergraduate degree in Psychology from the University of Michigan.

Kenneth L. Shropshire-University of Pennsylvania - The Wharton School, Pennsylvania

Kenneth L. Shropshire is the David W. Hauck Professor at the Wharton School of the University of Pennsylvania. He currently serves as Chairman of the Legal Studies department and is also a Senior Advisor for Turnkey Sports. Shropshire joined the Wharton faculty in 1986 and specializes in sports business, negotiations, diversity and general business law. He teaches the Negotiation and Dispute Resolution course both at Wharton's main campus in Philadelphia and at Wharton West in San Francisco. Shropshire has written extensively about the sports industry, including several award-winning books. His past consulting roles have included a wide variety of projects including work for the National Football League, the United States Olympic Committee, negotiation training for Fannie Mae and Major League Baseball, and diversity training for entering Wharton School MBA students. The Mayor of Philadelphia appointed Shropshire to chair Philadelphia's Stadium Site Selection Committee and he is currently involved in a project assessing whether Philadelphia should bid for the 2024 Olympic Games. After receiving an undergraduate degree in economics from Stanford University and law degree from Columbia University Law School he practiced law in Los Angeles and later served as an executive with the Los Angeles Olympic Organizing Committee leading up to the 1984 Olympics. Shropshire has provided commentary for a number of media outlets including Nightline, CNN, The New York Times, USA Today, National Public Radio and Sports Illustrated. He is a featured speaker on a wide range of topics and conducts workshops on negotiations as well as on diversity.

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